Strategic Consulting Services

Our core competency is new product planning and commercialization strategy supported with deep understanding of therapeutic markets, extensive strategic consulting experience, in–depth primary research capabilities with providers, payors and policy makers and proven analytical methdologies. Our strategy consulting offerings include:

Brand / Marketing Strategy

  • Brand planning
  • Life cycle management
  • Product launch strategy

New Product Planning

  • Product opportunity assessments and forecasts
  • Pricing and reimbursement analysis
  • Positioning and messaging
  • Segmentation analysis

Portfolio Optimization

  • Portfolio NPV scenario analysis and optimization
  • Franchise analysis & product/market prioritization
  • Situation assessment

Licensing & Partnering

  • In-licensing evaluation
  • Partner identification
  • Acquisition analysis
  • Valuations